{"id":5543,"date":"2025-04-17T09:16:17","date_gmt":"2025-04-17T06:16:17","guid":{"rendered":"https:\/\/role-model.econ.ubbcluj.ro\/incubator\/?p=5543"},"modified":"2025-04-17T09:18:04","modified_gmt":"2025-04-17T06:18:04","slug":"marketing-antreprenorial-workshop-sustinut-de-georgiana-iancu-si-cipriana-stan-brandocracy-in-cadrul-programului-de-incubare-i-lab-08-04-2025","status":"publish","type":"post","link":"https:\/\/incubator.econ.ubbcluj.ro\/en\/marketing-antreprenorial-workshop-sustinut-de-georgiana-iancu-si-cipriana-stan-brandocracy-in-cadrul-programului-de-incubare-i-lab-08-04-2025\/","title":{"rendered":"Entrepreneurial Marketing \u2013 Workshop delivered by Georgiana Iancu and Cipriana Stan (Brandocracy) as part of the i-Lab incubation program (08.04.2025)"},"content":{"rendered":"<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/incubator.econ.ubbcluj.ro\/wp-content\/uploads\/postare-markeing-news-768x1024.jpg\" alt=\"\" class=\"wp-image-5544\" style=\"width:473px;height:auto\" srcset=\"https:\/\/incubator.econ.ubbcluj.ro\/wp-content\/uploads\/postare-markeing-news-768x1024.jpg 768w, https:\/\/incubator.econ.ubbcluj.ro\/wp-content\/uploads\/postare-markeing-news-225x300.jpg 225w, https:\/\/incubator.econ.ubbcluj.ro\/wp-content\/uploads\/postare-markeing-news-113x150.jpg 113w, https:\/\/incubator.econ.ubbcluj.ro\/wp-content\/uploads\/postare-markeing-news-1152x1536.jpg 1152w, https:\/\/incubator.econ.ubbcluj.ro\/wp-content\/uploads\/postare-markeing-news-9x12.jpg 9w, https:\/\/incubator.econ.ubbcluj.ro\/wp-content\/uploads\/postare-markeing-news.jpg 1200w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p>Georgiana Iancu and Cipriana Stan, marketing specialists at Brandocracy, delivered the \"Entrepreneurial Marketing\" workshop on April 8, 2025, as part of Module 5 of the i-Lab incubation program. With extensive experience in strategic, digital, and brand marketing, the two professionals addressed key topics for start-up development, such as marketing in entrepreneurship, bootstrap marketing, and social marketing.<\/p>\n\n\n\n<p>Participants had the opportunity to explore practical and creative approaches to promoting business ideas, to understand how to attract customers with limited budgets, and how to build an authentic relationship between the brand and the community. The session provided students with valuable tools to shape their communication strategies and develop impactful, relevant businesses in a competitive environment.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Georgiana Iancu \u0219i Cipriana Stan, specialiste \u00een marketing \u00een cadrul Brandocracy, au sus\u021binut pe 8 aprilie 2025 workshopul \u201eMarketing Antreprenorial\u201d, parte a&#8230;<\/p>","protected":false},"author":3,"featured_media":5544,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5543","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nws"],"aioseo_notices":[],"taxonomy_info":{"category":[{"value":1,"label":"news"}]},"featured_image_src_large":["https:\/\/incubator.econ.ubbcluj.ro\/wp-content\/uploads\/postare-markeing-news-768x1024.jpg",768,1024,true],"author_info":{"display_name":"catalina","author_link":"https:\/\/incubator.econ.ubbcluj.ro\/en\/author\/catalina\/"},"comment_info":0,"category_info":[{"term_id":1,"name":"news","slug":"nws","term_group":0,"term_taxonomy_id":1,"taxonomy":"category","description":"","parent":0,"count":72,"filter":"raw","cat_ID":1,"category_count":72,"category_description":"","cat_name":"news","category_nicename":"nws","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/posts\/5543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/comments?post=5543"}],"version-history":[{"count":2,"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/posts\/5543\/revisions"}],"predecessor-version":[{"id":5546,"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/posts\/5543\/revisions\/5546"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/media\/5544"}],"wp:attachment":[{"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/media?parent=5543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/categories?post=5543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/incubator.econ.ubbcluj.ro\/en\/wp-json\/wp\/v2\/tags?post=5543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}